To compete for sales during China’s 618, Alibaba leans on membership program for high spenders
China market is huge and fast moving. This is not ONE market but many different markets. We constantly share market knowledge, trends, insights and case studies, to keep you up with what's going on here.
We always encourage our clients to watch, experience and learn, so you will better understand your own needs.
- Mar 22, 2021
Xiaohongshu/RED report - 10 New Trends on Female Lifestyle in 2021
- Mar 8, 2021
Women Empowerment in Branding - Dos and Donts
- Dec 23, 2020
2020 Highlight Moments for Double V
- Dec 3, 2020
The secret of success that emerging C-Beauty brands didn’t tell you
- Sep 2, 2020
A new new-retail model for luxury brands - Pop-up store
- Aug 25, 2020
Qixi campaign - a chance for brands to do branding
- Aug 19, 2020
“New Product Day” on Bilibili - SHISEIDO case study
- May 18, 2020
5 Interesting Co-Branding Cases in 2020
- May 17, 2020
How Fashion and Beauty Brands Can Use Bilibili
- Apr 28, 2020
What content is popular on Xiaohongshu?
- Apr 15, 2020
What are Gen Zers interested in on Xiaohongshu?
- Mar 18, 2020
Will WeChat Live Streaming Be A Game Changer?
- Mar 10, 2020
When sales are becoming KOL/KOC
- Feb 20, 2020
How do luxury brands react to Coronavirus in China?
- Nov 18, 2019
Case Study - UNIQLO's digitalization
- Aug 12, 2019
How did those beauty brands celebrate Chinese Valentine's Day?
- Jul 9, 2019
Judydoll - A Chinese cosmetics brand only second to PERFECT DIARY
- Jun 28, 2019
Luxury brands are launching on RED