OUR INSIGHTS

China market is huge and fast moving. This is not ONE market but many different markets. We constantly share market knowledge, trends, insights and case studies, to keep you up with what's going on here.

We always encourage our clients to watch, experience and learn, so you will better understand your own needs.

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ONLINE COURSES

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PRESS

INSIGHT ARTICLES

May 9, 2021

SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS - F&B INDUSTRY

Excited to share our 2nd report of series "Secrets to Success for Emerging Chinese Brands" - F&B industry, co-created with Daxue...

May 1, 2021

Is Mystic-chic Beauty the Next Thing in Gen Z China?

This article was first published on Jing Daily by Jiaqi Luo on May 2, 2021. Our founder Miro Li was quoted in this article. Key...

Mar 21, 2021

Xiaohongshu/RED report - 10 New Trends on Female Lifestyle in 2021

1️⃣ Healthy living lifestyle - Physically & mentally Exercising posts increase by 300%. 0-suger posts up 145%. Psychology counseling...

Mar 16, 2021

SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS - THE BEAUTY INDUSTRY

We are glad to share our 1st report of series “SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS”, co-created with @Daxue Consulting....

Feb 27, 2021

Podcast with China Flexpat

Our founder Miro Li was invited by China Flexpat to record one episode of podcast, as the first native Chinese guest. In this new...

Dec 23, 2020

2020 Highlight Moments for Double V

2020 is a special year for everyone. COVID-19 influenced China market and changed Chinese consumer behaviors a lot. Although it’s been a...

Dec 15, 2020

Auto Brands on Bilibili Targeting Gen Z

According to a report from Deloitte, it is estimated that there are 40 million Gen Zers planning to purchase cars in the future 5 years....

Dec 9, 2020

The secret of Perfect Diary's success in China market

As we all know that Perfect Diary has become one of the most successful domestic makeup brands. What ‘s the secret of Perfect Diary’s...

Dec 9, 2020

Xiaohongshu: A Social Commerce Platform You Cannot Miss

On 8th Dec. AMCHAM invited our founder, Miro Li, to share insights about one of China popular social platform, XiaoHongShu. In this...

Dec 8, 2020

C-beauty brands start to expand to international market

According to the data released by Tmall Global, during 1st to 3rd Nov., 7 million+ overseas customers from 200+ countries and regions...

Sep 15, 2020

Podcast with China Business Cast

Our founder Miro Li was invited by China Business Cast to record a podcast on the topic of social commerce in China. China Business Cast...

Aug 18, 2020

“New Product Day” on Bilibili - SHISEIDO case study

Bilibili launched a “New Product Day” campaign, customizing strategy specially for newly launched products. One case study from SHISEIDO...

Aug 11, 2020

Is RED / Xiaohongshu replacing OTA platforms?

According to a report released by Bigdata Research, XHS has become the most influential platform when consumers are making travel...

Jul 15, 2020

Bilibili also produces entertainment show?

Recently Bilibili co-produced a new reality show named “Special Intern (花样实习生)” with Shanghai TV. The reality show is about 3 post-50 and...

May 27, 2020

Top 10 most popular bullet screen on Bilibili in 2019👇

Let’s take a small quiz to see if you really understand Gen Zer’s language.

May 18, 2020

5 Interesting Co-Branding Cases in 2020

Co-branding has become one of the most trendy marketing methods in China. Brands from different industries collaborate with each other to re

May 16, 2020

How Fashion and Beauty Brands Can Use Bilibili

Our founder Miro Li was quoted by JingDaily in the article "How Fashion and Beauty Brands Can Use Bilibili".

Apr 28, 2020

What content is popular on Xiaohongshu?

Here is a 2019 community content trends report released by RED that can answer your questions!

Apr 22, 2020

GIRLCULT - An emerging Chinese domestic beauty brand that you should pay attention to

Will GIRLCULT become the next Perfect Diary?

Apr 21, 2020

McDonalds’s First Ever Live Streaming

McDonalds chose Bilibili to host their first ever live streaming

OUR INSIGHTS

REPORTS

ONLINE COURSES

EVENTS

PRESS

INSIGHT ARTICLES

SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS - F&B INDUSTRY

Is Mystic-chic Beauty the Next Thing in Gen Z China?

Xiaohongshu/RED report - 10 New Trends on Female Lifestyle in 2021

SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS - THE BEAUTY INDUSTRY

Podcast with China Flexpat

2020 Highlight Moments for Double V

Auto Brands on Bilibili Targeting Gen Z

The secret of Perfect Diary's success in China market

Xiaohongshu: A Social Commerce Platform You Cannot Miss

C-beauty brands start to expand to international market

Podcast with China Business Cast

“New Product Day” on Bilibili - SHISEIDO case study

Is RED / Xiaohongshu replacing OTA platforms?

Bilibili also produces entertainment show?

Top 10 most popular bullet screen on Bilibili in 2019👇

5 Interesting Co-Branding Cases in 2020

How Fashion and Beauty Brands Can Use Bilibili

What content is popular on Xiaohongshu?

GIRLCULT - An emerging Chinese domestic beauty brand that you should pay attention to

McDonalds’s First Ever Live Streaming

Contact Us

Subscribe Our Newsletter
Stay up-to-date with Chinese market trends and latest news

OUR INSIGHTS

REPORTS

ONLINE COURSES

EVENTS

PRESS

INSIGHT ARTICLES

SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS - F&B INDUSTRY

Is Mystic-chic Beauty the Next Thing in Gen Z China?

Xiaohongshu/RED report - 10 New Trends on Female Lifestyle in 2021

SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS - THE BEAUTY INDUSTRY

Podcast with China Flexpat

2020 Highlight Moments for Double V

Auto Brands on Bilibili Targeting Gen Z

The secret of Perfect Diary's success in China market

Xiaohongshu: A Social Commerce Platform You Cannot Miss

C-beauty brands start to expand to international market

Podcast with China Business Cast

“New Product Day” on Bilibili - SHISEIDO case study

Is RED / Xiaohongshu replacing OTA platforms?

Bilibili also produces entertainment show?

Top 10 most popular bullet screen on Bilibili in 2019👇

5 Interesting Co-Branding Cases in 2020

How Fashion and Beauty Brands Can Use Bilibili

What content is popular on Xiaohongshu?

GIRLCULT - An emerging Chinese domestic beauty brand that you should pay attention to

McDonalds’s First Ever Live Streaming

Contact Us

Subscribe Our Newsletter Stay up-to-date with Chinese market trends and latest news

Subscribe Our Newsletter
Stay up-to-date with Chinese market trends and latest news