ABOUT US

Double V. Consulting is a sustainable marketing consultancy dedicating in bringing foreign purpose-driven brands into China and supporting them with tailor-made strategies in market entry and expansion.

 

Founded in 2017 by energetic entrepreneurs, who have years of practical experiences in China cross border e-commerce, marketing and PR, we work with foreign purpose-driven brands as your long-term China think tank and marketing partner.

 

​With offices based in the China Greater Bay Area (Hong Kong and Shenzhen), our international and local team has proudly served 100+ foreign companies in the past 4 years, including but not limited to beauty, fashion, F&B, travel, and gaming companies.

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 WORK WITH  A PARTNER 
 NOT AN AGENCY 

 

VISION

MARKETING FOR GOOD

We believe marketing is to make the world, society, community and everyone a better life. We love our work, and we love how our work have a good impact on brands, consumers and the society.

MISSION

SUSTAINABLE MARKETING

Marketing is not a short-term activity just for today, it has a long-term impact on your brand, the consumers and the society. We are here to offer you SUSTAINABLE marketing solutions, so your brand is promoted and products/services are sold without compromise.

VALUES

INTEGRITY

We value integrity over anything else. We show you the real work, real followers and real results.

TRANSPARENCY

We are transparent on what we can deliver and what we can't. We are honest about our capabilities.

HIGH-EFFICIENCY

We believe high-efficiency is a key to success in China, especially in marketing. Sometimes you may find us a bit "annoying" for keep chasing you to make sure the process is on time.

CUSTOMIZATION

"One size fits all" doesn't work in China, a complex and fast-changing market. We make sure 100% of our work is tailored for you - because we believe each brand is unique.

FOUNDER STORY

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MIRO LI

Founder, Brand Consultant

Miro is a native Chinese and has been living in Hong Kong for more than a decade. Graduated from one of the top 3 universities in Hong Kong (CUHK), Miro started her career in a leading French communication agency serving luxury brands such as Hennessy, Atelier Cologne, Glashutte, and MGM etc.

 

Miro then joined a Chinese cross border e-commerce startup and was in charge of overseas business development. She successfully built connections with local and overseas merchants, governments, trading organizations and agencies, covering Hong Kong, USA, UK, France, Germany, Japan, Korea and more markets. After talking to hundreds of thousands of overseas brand owners, Miro realized the significant lack of public resources, practical support and transparency for them entering and expanding in China.

With her hands-on knowledge and over 8-year experience in PR, marketing and cross border e-commerce, Miro founded Double V. Consulting in 2017, aiming to provide the best service with integrity and transparency for foreign companies (no matter big or small). As of 2020, the Double V. team has worked with 100+ overseas companies including KIKO, Gucci, Landmark, and Drunk Elephant etc.

Miro believes in “Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime. (An ancient Chinese proverb '授人以鱼不如授人以渔')”. In order to offer more insights to foreign brands for better understanding Chinese market and consumers, she founded CHINAble Academy in 2019, an e-learning platform providing online courses, webinars and workshops about China e-commerce and marketing to both executives and employees.

Miro speaks Mandarin, Cantonese and English, and is now based in Shenzhen.

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Miro's Interviews, Podcasts & Features

SOME BRANDS WE HAVE WORKED WITH

LANDMARK LOGO
guerlain-logo
KIKO LOGO
gucci-logo
drunk elephant logo
Supergoop_Logo
paulas-choice-LOGO
MONNIER FRERES LOGO
LES NEREIDES LOGO
BURBERRY LOGO
phyto logo
SdJ_Logo
LOUIS WIDMER LOGO
REVISION LOGO
dr-bronners-logo
Epionce-logo
charrier logo
PARFUMS GRES
ODACITE LOGO
JAKOO LOGO
LG LOGO
GDC LOGO
FORZIERI LOGO
bill-skinner-logo
Bellroy_logo
caotina-logo
GKhair-Logo
plantronics-logo
VitaRealm_Logo
world-of-tanks LOGO
YUNJAC LOGO
versed-skincare-logo
GELLE FRERES LOGO
THUN LOGO
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FEATURED IN

DCBF LOGO
CBBC LOGO
AMCHAM LOGO
JING DAILY LOGO
EMARKETER LOGO
Citi.svg
glossy_logo
Mastercard-logo
technode-logo
SUPCHINA LOGO
CHINA FLEXPAT LOGO
daxueconsulting_logo_bluegray
KOL SUMMIT
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