SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS - F&B INDUSTRY
Excited to share our 2nd report of series "Secrets to Success for Emerging Chinese Brands" - F&B industry, co-created with Daxue...
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OUR INSIGHTS
China market is huge and fast moving. This is not ONE market but many different markets. We constantly share market knowledge, trends, insights and case studies, to keep you up with what's going on here.
We always encourage our clients to watch, experience and learn, so you will better understand your own needs.
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- Apr 28, 2020
What content is popular on Xiaohongshu?
Here is a 2019 community content trends report released by RED that can answer your questions!
- Apr 24, 2020
How do COVID-19 impact on China mobile Internet in Q1 2020?
According to QuestMobile’s newly released report, the MAU of China mobile Internet in Mar. 2020 has reached 1.15 billion, increasing by...
- Apr 20, 2020
What are the most concerned ingredients among Chinese consumers?
Skintellectuals - Young consumers are paying more attention to ingredients than brand names
- Apr 15, 2020
What are Gen Zers interested in on Xiaohongshu?
Earlier this year, RED released an interesting report about its Gen Z (post-95s) users.
- Apr 14, 2020
The Future of Retail in China
A social retail white paper released by Tencent and Boston Consulting Group
- Mar 16, 2020
A Closer Look at China’s Snack Food Market
We looked into top 3 Chinese snack food brands: Bestore, Three Squirrels & Baicaowei and analyze their problems and potential.
- Mar 5, 2020
How does Coronavirus affect China online shopping business?
Normally Chinese New Year is a bit low season for online shopping, because the shipping stops during the holiday. However, a recently...
- Feb 27, 2020
Will Coronavirus Crisis Affect China’s FMCG Consumption?
Here is an interesting article from Kantar, using data from 17 years ago (during and after SARS) to analyze whether the Coronavirus will...
- Feb 20, 2020
How do luxury brands react to Coronavirus in China?
How do luxury brands react to Coronavirus in China? Here is a list of leading luxury groups that have made donations for this crisis....
- Dec 2, 2019
China online beauty consumers and future trends
CBNData recently released an interesting report on China online beauty consumers.
- Sep 2, 2019
A new research about Travel APPs
Recently iResearch conducted a research about the user behavior of Travel APPs.
- Aug 19, 2019
A new research from iiMedia on China e-commerce development
A new research from iiMedia on China eCommerce development in the first half of 2019.
- Aug 13, 2019
Interesting take-aways from Quest Mobile's latest report
Quest Mobile just released a mini program report for the first half of 2019. Here are some interesting take-aways
- Jul 19, 2019
“Starbucks” in tea industry
Starbucks has been trying to get the tea market for years. However, Teavana doesn’t really get a lot of Chinese customers. I think there are
- Jul 16, 2019
International Beauty Brands Official Accounts on RED
Let’s look closely on how international beauty brands manage their brand accounts on RED
- Jun 12, 2019
VLOG —— A New Trend of Chinese social media
Vlog has been trending on China social media since last year. iiMedia Research shows there are around 249 million Vlog audiences in 2019.
- May 10, 2019
NEW RULES about RED KOLs & Brand Official accounts
New Rules about RED KOLs & Brand Official accounts
- Dec 29, 2018
Podcast: Key Takeways From Our Guide to XiaoHongShu
In this podcast our co-author Lauren Hallanan and Double V's Co-Founder Miro Li discuss our recently published guide to the social...
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