PMPM - an emerging C-beauty skincare brand with 300 million RMB 1st-year revenue
China market is huge and fast moving. This is not ONE market but many different markets. We constantly share market knowledge, trends, insights and case studies, to keep you up with what's going on here.
We always encourage our clients to watch, experience and learn, so you will better understand your own needs.
- May 10, 2021
SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS - F&B INDUSTRY
- May 2, 2021
Is Mystic-chic Beauty the Next Thing in Gen Z China?
- Apr 7, 2021
A trending beauty concept in 2021 in China - Microbiome skincare.
- Mar 24, 2021
妆食同源 - Chinese Concept of Superfood in Beauty
- Mar 23, 2021
Case study: BUFFX - Functional food, not supplements
- Mar 16, 2021
SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS - THE BEAUTY INDUSTRY
- Mar 8, 2021
Women Empowerment in Branding - Dos and Donts
- Feb 28, 2021
Podcast with China Flexpat
- Dec 23, 2020
2020 Highlight Moments for Double V
- Dec 17, 2020
Is private traffic really suitable for your brand?
- Dec 16, 2020
Auto Brands on Bilibili Targeting Gen Z
- Dec 10, 2020
The secret of Perfect Diary's success in China market
- Dec 9, 2020
Xiaohongshu: A Social Commerce Platform You Cannot Miss
- Dec 9, 2020
C-beauty brands start to expand to international market
- Sep 2, 2020
A new new-retail model for luxury brands - Pop-up store
- Aug 25, 2020
Qixi campaign - a chance for brands to do branding
- Aug 19, 2020
“New Product Day” on Bilibili - SHISEIDO case study
- Jul 29, 2020
New social commerce function launched by Starbucks
- Jul 24, 2020
Co-branding With Your Competitor?