INSIGHTS | Red & Bilibili's Moves on E-Commerce for Double 11!

OUR INSIGHTS
We share insights of Chinese consumers posts, ensuring that you stay well-informed about the evolving needs of the local market.
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BUZZWORDS
Sharing the buzzwords of China's major social media, bringing you an in-depth understanding of the Chinese consumer.
INSIGHTS
We show you trends, understand how customers behave, and beat competitors by making smart choices and effective marketing plans.
CASES
Sharing successful and controversial cases from different brands on multiple platforms.

- Oct 30
BUZZWORDS | Can Brands "Go Mad" on Social Media?

- Oct 23
CASES | Cute Economy - 6 Co-Branding Cases with Pets Brands


- Jun 23, 2021
To compete for sales during China’s 618, Alibaba leans on membership program for high spenders


- Mar 23, 2021
Case study: BUFFX - Functional food, not supplements


- Mar 22, 2021
Xiaohongshu/RED report - 10 New Trends on Female Lifestyle in 2021


- Mar 16, 2021
SECRETS TO SUCCESS FOR EMERGING CHINESE BRANDS - THE BEAUTY INDUSTRY

- Jan 15, 2021
Trending Keywords in 2020 on China Social Platforms


- Dec 23, 2020
2020 Highlight Moments for Double V


- Dec 17, 2020
Is private traffic really suitable for your brand?


- Dec 9, 2020
C-beauty brands start to expand to international market


- Dec 3, 2020
The secret of success that emerging C-Beauty brands didn’t tell you


- Sep 15, 2020
Podcast with China Business Cast


- Sep 2, 2020
A new new-retail model for luxury brands - Pop-up store


- Aug 25, 2020
Qixi campaign - a chance for brands to do branding


- Aug 19, 2020
“New Product Day” on Bilibili - SHISEIDO case study


- Aug 12, 2020
Is RED / Xiaohongshu replacing OTA platforms?


- Jul 29, 2020
New social commerce function launched by Starbucks


- Jun 24, 2020
How a Chinese indie brand reaches RMB 4 billion valuation only within 4-year development?

- May 18, 2020
5 Interesting Co-Branding Cases in 2020
