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OUR INSIGHTS
We share insights of Chinese consumers posts, ensuring that you stay well-informed about the evolving needs of the local market.
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What are the most concerned ingredients among Chinese consumers?
Skintellectuals - Young consumers are paying more attention to ingredients than brand names
Apr 20, 2020
What are Gen Zers interested in on Xiaohongshu?
Earlier this year, RED released an interesting report about its Gen Z (post-95s) users.
Apr 15, 2020
The Future of Retail in China
A social retail white paper released by Tencent and Boston Consulting Group
Apr 14, 2020
Will WeChat Live Streaming Be A Game Changer?
Another important function for brands to manage private traffic.
Mar 18, 2020
A Closer Look at China’s Snack Food Market
We looked into top 3 Chinese snack food brands: Bestore, Three Squirrels & Baicaowei and analyze their problems and potential.
Mar 16, 2020
Xiaohongshu is testing some important functions for brands and offline shops
New functions such as live streaming, mini programs are added
Mar 11, 2020
When sales are becoming KOL/KOC
Recently because of the Coronavirus outbreak in China, offline retail is facing serious challenges. When you can’t sell a handbag...
Mar 10, 2020
How does Coronavirus affect China online shopping business?
Normally Chinese New Year is a bit low season for online shopping, because the shipping stops during the holiday. However, a recently...
Mar 5, 2020
Will Coronavirus Crisis Affect China’s FMCG Consumption?
Here is an interesting article from Kantar, using data from 17 years ago (during and after SARS) to analyze whether the Coronavirus will...
Feb 27, 2020
2020 Trending in China
Some key trends of China market we forecast for the coming 2020
Feb 13, 2020
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