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OUR INSIGHTS
We share insights of Chinese consumers posts, ensuring that you stay well-informed about the evolving needs of the local market.
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Event about New Trends in Social Commerce in Shanghai
Event about New Trends in Social commerce in Shanghai
Jun 1, 2019
VOLVO's Pop-up Store on RED
An interesting campaign from VOLVO on RED/XiaoHongShu.
May 16, 2019
An interesting campaign by Starbucks
Starbucks‘ new campaign for World Earth Day
Apr 18, 2019
Podcast: How to Get the Most out of XiaoHongShu?
In this podcast, our Co-founder Miro Li is interviewed by Matthieu David, president and founder of Daxue Consulting, a market research...
Apr 6, 2019
The top 1 Lipstick KOL on XiaoHongShu is a guy!
I'm sure you have heard of this guy. Not only on RED, @李佳琦Austin is also the No. 1 male live streaming KOL on Taobao (口红一哥). Austin is...
Mar 11, 2019
XiaoHongShu Launched Its Official Influencer Marketing Platform and Advertising Packages
Kicking off the New Year, XiaoHongShu has already launched two new features that will surely prove to be advantageous for many brands in...
Jan 7, 2019
Podcast: Key Takeways From Our Guide to XiaoHongShu
In this podcast our co-author Lauren Hallanan and Double V's Co-Founder Miro Li discuss our recently published guide to the social...
Dec 29, 2018
What happened in 2018?
2018 has been an incredible year for us at Double V. Through assisting brands enter China, helping brands expand into the Chinese market,...
Dec 20, 2018
The groundbreaking integration of XiaoHongShu into Taobao/Tmall - Brands should get ready!
With Taobao recently integrating XiaoHongShu content into its shops, XiaoHongShu will certainly have a number of important moves and...
Dec 11, 2018
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