XiaoHongShu is an application that thrives on user-generated content (UGC). Consumers post reviews and share their opinions on products,...

Getting attention from online users is no walk in the park. People won’t just wonder and stumble upon your brand or products, there is...

Our Co-Founder, Miro Li, leads a discussion about millennials parenting and lifestyle on Linkedin, the idea is originally taken from a...

If you are an overseas brand and are trying to test the waters entering the China Market and improving your brand visibility in the...

With the fast-changing China digital landscape, how can you quickly understand what Chinese consumers want and utilize different...

While Xiaohongshu is becoming one of the most popular apps amid Chinese millennials, a large number of new brands thrust themselves into...

Most people know about the “Chinese Millennials” described as tech-savvy, well educated and open-minded individuals who make up a total...

Double V China eCommerce on China Influencer Marketing Podcast, hosted by Lauren Hallanan! In this episode we cover the basics of...

Recently a lot of people ask me about Xiaohongshu marketing and how to choose the right KOL. RED is a very special social platform with...

All major brands, top KOLs and global celebrities are involved in this major online sales festival. If you are a new brand or are looking...

So, mid year 6.18 sale is over, everyone is now looking towards the year end sale which normally kicks off end of October every year....

When speaking with brands who are wanting to market and sell their products to China, we often receive a large number of questions...

The age of Lifestyle Upgrade In the past decade, China’s advancing economy has provided businesses with substantial growth opportunities....

Uplab 11th April, 2 - 6 pm Event closed