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市场洞察
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Insight articles
搜尋
Podcast with China Business Cast
Our founder Miro Li was invited by China Business Cast to record a podcast on the topic of social commerce in China. China Business Cast...
2020年9月15日


Is RED / Xiaohongshu replacing OTA platforms?
According to a report released by Bigdata Research, XHS has become the most influential platform when consumers are making travel...
2020年8月12日


Co-branding With Your Competitor?
We’ve seen so many interesting co-branding cases. We’ve also seen some brands including sarcasm to competitors in their campaigns. But...
2020年7月24日


What content is popular on Xiaohongshu?
Here is a 2019 community content trends report released by RED that can answer your questions!
2020年4月24日


How do COVID-19 impact on China mobile Internet in Q1 2020?
According to QuestMobile’s newly released report, the MAU of China mobile Internet in Mar. 2020 has reached 1.15 billion, increasing by...
2020年4月24日


GIRLCULT - An emerging Chinese domestic beauty brand that you should pay attention to
Will GIRLCULT become the next Perfect Diary?
2020年4月22日


What are Gen Zers interested in on Xiaohongshu?
Earlier this year, RED released an interesting report about its Gen Z (post-95s) users.
2020年4月15日


Will WeChat Live Streaming Be A Game Changer?
Another important function for brands to manage private traffic.
2020年3月18日


Xiaohongshu is testing some important functions for brands and offline shops
New functions such as live streaming, mini programs are added
2020年3月11日


When sales are becoming KOL/KOC
Recently because of the Coronavirus outbreak in China, offline retail is facing serious challenges. When you can’t sell a handbag...
2020年3月10日


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