WHAT WE DO

Founded in 2017, Double V. Consulting aims to help international DTC (Direct-To-Consumer) brands enter China market. We provide training courses and consulting services, and we assist brands with e-commerce, branding & marketing.

 

We especially focus on niche platforms targeting millennials and Gen Z, including but not limited to the most popular Chinese social commerce APP RED/XiaoHongShu, and the Gen Z video sharing platform Bilibili.

TRAINING

We offer online courses and workshops through CHINAble Academy, an affiliate of Double V.

CONSULTING

We provide brand & competitors analysis, and positioning & market entry strategy.

E-COMMERCE

We help DTC brands set up online flagship stores on Chinese major marketplaces, and enhance social commerce.

BRANDING

We cover all major Chinese social media. We help design your communication strategy and provide customized content.

YOUR GUIDE TO XIAOHONGSHU

This is a 69-page comprehensive and in-depth guideline talking about everything you need to know about XiaoHongShu and how brands can use this platform, jointly published by Double V. Consulting founders Miro Li and Elaine Wong; and Lauren Hallanan, Chinese social media marketing expert.

The content mainly includes:

  1. Why Xiaohongshu Matters

  2. Overview of Xiaohongshu

  3. How Can Brands Use Xiaohongshu

  4. Content Best Practices

  5. Working With KOLs on Xiaohongshu

  6. Brand Case Studies & KOLs to Check Out

 

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